Colby Spear
...is an advertising creative director and copywriter. Originally from the boutique-sized state of Rhode Island, he’s now based in New York City. He’s a graduate of Miami Ad School in Hamburg, Germany.
EXPERIENCE:
2026 → 72andSunny, New York
2021 → 2025 - Freelance (FIG, Translation, 72andSunny, Mojo Supermarket, Mekanism, Peloton, Coinbase, Nike, and more)
2019 → 2021 - McCann, New York
2017 → 2019 - Anomaly, New York
2015 → 2017 - Ogilvy, New York
2015 - Sid Lee, Montreal
CLIENTS:
TikTok, Meta x Ray-Ban, Nike, Coinbase, Peloton, Activision Blizzard, Bleacher Report, Google, WhatsApp, Smirnoff, Verizon, New York Lottery, eBay Sneakers, Panera Bread, Hershey’s, Lenovo, Motorola, UPS, American Express, Coca-Cola
CONTACT:
Project: The Devil Wears Prada 2
Client: Google x Disney
Agency: 72andSunny, New York
To showcase Google Shopping’s Try On tool, we brought it into a world where the fashion stakes could not be higher: The Devil Wears Prada 2. Featuring Nigel (Stanley Tucci), Amari (Simone Ashley), and the iconic Runway closet.
To support the campaign, we ran digital OOH creative on LinkNYC kiosks around the city.
And created social :15s using film footage to go in depth on Google’s AI Mode functionality.
Creative Director: Colby Spear
Creative Director: Kelley OHare
Art Director: Sierra Outcalt
Copywriter: Clare Coey
Director: Dime Davis, Merman
Editor: Katie Cali, The Den