Colby Spear
...is an advertising creative with a focus on copywriting. Originally from the boutique-sized state of Rhode Island, he’s now based in New York City. He’s a graduate of Miami Ad School in Hamburg, Germany.
When he’s not working he can be found recording mixes, teaching at Miami Ad School New York, and rewatching this clip for the 38th time.
In 2018, he won a Webby Award for a personal project he created with a few friends.
EXPERIENCE:
Freelance - 2021 to present
McCann New York - 2019 to 2021
Anomaly New York - 2017 to 2019
Ogilvy New York - 2015 to 2017
Sid Lee Montreal - 2015
CLIENTS:
Meta x Ray-Ban, Coinbase, Peloton, Activision Blizzard, Bleacher Report, Google, WhatsApp, Smirnoff, Verizon, New York Lottery, eBay Sneakers, Panera Bread, Hershey’s, Lenovo, Motorola, UPS, American Express, Coca-Cola
CONTACT:
Project: Recipe No. 21
Client: Smirnoff
Agency: 72 and Sunny, New York
Smirnoff wanted to reinvigorate love for their classic Recipe No. 21 vodka and remind everyone that their vodka is vodka for the people. We leveraged their brand spokesperson, Anthony Anderson (and his mom), to create these lightheared spots that played during the NFL season.
Creative Director: Sherina Florence
Art Director: Pablo Velez
Copywriter: Colby Spear
Director: Director X, Fela
Editor: Paul Martinez, Arcade Edit