Colby Spear
...is an advertising creative director and copywriter. Originally from the boutique-sized state of Rhode Island, he’s now based in New York City. He’s a graduate of Miami Ad School in Hamburg, Germany.
EXPERIENCE:
2026 → now - 72andSunny, New York
2021 → 2025 - Freelance (FIG, Translation, 72andSunny, Mojo Supermarket, Mekanism, Peloton, Coinbase, Nike, and more)
2019 → 2021 - McCann, New York
2017 → 2019 - Anomaly, New York
2015 → 2017 - Ogilvy, New York
2015 - Sid Lee, Montreal
CLIENTS:
Google, Nike, TikTok, Meta x Ray-Ban, Coinbase, Peloton, Verizon, Activision Blizzard, Bleacher Report, Hard Rock Bet, E*TRADE, WhatsApp, Smirnoff, New York Lottery, Panera Bread, Hershey’s, Lenovo, Motorola, UPS, American Express
CONTACT:
Project: Behind the Design: Sabrina 2
Client: Nike
Agency: In-house
For each new signature shoe, Nike releases “Behind the Design” content breaking down the shoe’s features and inspiration. For the Sabrina 2, we paired the internet’s favorite comedian, Druski, with real-life Nike designer Ben Nethongkome to brainstorm the new features. You can decide who did the real work.
We cut a couple short teasers to promote the film.
Creative Director: Anthony Coleman
Art Director / Designer: Keith Liban
Copywriter: Colby Spear
Director: Moji Wilson, Blue Ox Films