Colby Spear
...is an advertising creative with a focus on copywriting. Originally from the boutique-sized state of Rhode Island, he’s now based in New York City. He’s a graduate of Miami Ad School in Hamburg, Germany.
When he’s not working he can be found recording mixes, teaching at Miami Ad School New York, and rewatching this clip for the 38th time.
In 2018, he won a Webby Award for a personal project he created with a few friends.
EXPERIENCE:
Freelance - 2021 to present
McCann New York - 2019 to 2021
Anomaly New York - 2017 to 2019
Ogilvy New York - 2015 to 2017
Sid Lee Montreal - 2015
CLIENTS:
Meta x Ray-Ban, Coinbase, Peloton, Activision Blizzard, Bleacher Report, Google, WhatsApp, Smirnoff, Verizon, New York Lottery, eBay Sneakers, Panera Bread, Hershey’s, Lenovo, Motorola, UPS, American Express, Coca-Cola
CONTACT:
Project: Matches for Men’s Health
Client: Personal Project
Many people don’t realize that in the U.S. the month of June is Men’s Health Month. Even worse, men are half as likely to pay regular visits to the doctor as women.
To promote Men’s Health Month, we created a fake Tinder nurse that actively encouraged men to visit their doctor.
Featured on: ABC News, Huffington Post, TIME, CBS News, FOX News, Boston Globe, Jezebel, Complex, Acclaim Mag, and more.
A few example conversations between Nicole and unsuspecting men.
Art Director: Vince Mak
Copywriter: Colby Spear